member
Chiara Palamà
- Degree in Public Relations at IULM Milan University – 2003
- Master Degree in Marketing Product Management at IED Milan -2005
- Marketing Manager Italia at Rodenstock Italia (2006 – 2014)
- Marketing communication Manager EMEA at Sanrio ltd (2015)
- Professional in the marketing strategy, people engagement and business coach areas since 2017
- Co-founder of Gowisi – designing and delivering training, advisory and facilitation services for the marketing area through innovative and cooperative methods based on BDM since 2018
- Co-creator of the Business Design Marketing®(BDM) method: this is the 4-step method to co-create strategies and marketing models based on people and scope (2018) businessdesignmarketing.it
- Author of Manuale di Business Design Marketing® (pub LSWR C.Palamà E. Tavelli 2022)
- Professor of Marketing Strategy at ITS Incom Accademy for Digital Marketing Management, Web designer, Sales Management and Digital Tourism classes since 2019
- Lecturer in Business Design Marketing® at IULM Milan University (Master Degree in Dmba Executive Master Data Analysis for Marketing 2021/222022) – NABA Milan (Master Degree in Visual Design and Integrated Marketing Communication Ed 21/22 22/23) – SPD Milan Scuola Politecnica di Design (Tier 1 MASTER Degree, Service Design Class) Prof M.Pettiti 2024
- Professor at CSVN Centro Studi Villa Negroni Lugano (SV) for “Tax Compliance” and “Interreg” courses for Family officer, Ticinese area Yrs 2021/22/23/ 24
- Associate Trainer at AIF (Associazione italiana formatori) since 2020 – at AISM Associazione Italiana Sviluppo Marketing since 2019 – Member of BDI (Business Designer Italia) since 2022
AREAS OF SPECIALISATION:
- Designing and delivering facilitation services in Business Design Marketing (marketing & corporate strategy/branding/sales strategy/HR for business) based on people and scope
- Designing and delivering corporate procedures to align and actively involve multifunctional teams with the scope of pursuing business targets.
- Designing and delivering active training programs in the Business Design Marketing®(certified), Marketing & Sales strategy, People development, business teamworking, visioning & engagement, management areas
- Specialist in Business Design Marketing® (Creator, author, trainer), Business Agility, Facilitazione Maieutica® (maieutic facilitation), Business Coaching.
- Certified Insights Discovery® Practitioner (behavioral analysis) since 2017 -Lego® Serious Play® since 2018
LANGUAGES SPOKEN:
Business English and French